ADOPTION OF 4.0 TECHNOLOGIES IN AGRICULTURE: PROPOSITION OF A PROCESS BASED ON CASE STUDIES IN BRAZIL

Autores

  • Isabela Gaya Santos Univesidade de São Paulo https://orcid.org/0009-0009-2896-5334
  • Bruno Jorge Soares
  • Eduardo Mario Dias
  • Maria Lídia Rebello Pinho Dias Scoton
  • José Henrique Videira Menezes
  • Diego Humberto de Oliveira

DOI:

https://doi.org/10.37856/bja.v98i2.4320

Resumo

4.0 technologies have been adopted in several sectors, such as the agricultural sector. In Brazil, recent research showed that around 50% of farmers adopt precision agriculture technologies, indicating opportunities for diffusion in the country. This work aimed to identify a process flow for the adoption of 4.0 technologies in agriculture, based on a case study carried out in 14 pilot projects of the Agro 4.0 Program of the Brazilian Agency for Industrial Development - ABDI, carried out in Brazil between 2020 and 2022. The study was carried out through the application of questionnaires and interviews with those responsible for the projects and in the consolidation of a flowchart. As a result, it was possible to understand elements that characterize the context of 4.0 technologies adoption, such as motivations, challenges and critical factors, in addition to identifying processes and sub-processes for this challenge. 

Biografia do Autor

Isabela Gaya Santos, Univesidade de São Paulo

Doutoranda pela Poli USP em Gestão de Automação e TI, mestre em Gestão do Conhecimento e Tecnologia da Informação, com pós-graduação em Transformação Digital e Futuro dos Negócios, além de uma segunda pós-graduação em Educação. Graduada em Análise de Sistemas, também possui certificados em Extensões de IA e Design Thinking. Possui as certificações Project Management Professional (PMP/PMI) e Agile Scrum Master. Atualmente, exerce a função de líder do Programa Agro 4.0 na Agência Brasileira de Desenvolvimento Industrial (ABDI). Sua trajetória profissional inclui experiência em organizações renomadas como o Ministério da Fazenda, Previdência, Minas e Energia, Caixa Econômica e FGV. Além disso, ministrou aulas em instituições de ensino como Anhanguera, Iesb e Esaf.

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Publicado

2023-09-27

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